/ State of New-to-Brand Buyer Trust
How to Win Customers Who Haven't Heard of You Yet
First-time buyers are out there, and they’re willing to spend with you if you can put them at ease.
In our latest survey of 939 U.S. online shoppers, consumers told us exactly what earns their trust—and how easy it is to lose it.
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72% of shoppers bought from an unfamiliar brand in the last 90 days
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52% won’t buy without customer reviews (but not as many as you think)
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Influencers aren’t influencing discovery as much as you think
Download our report for a blueprint on turning fresh eyeballs into loyal shoppers.
Download: New Buyer Trust Report
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