Understanding How Consumers Use Social Commerce
Social commerce allows retailers to sell products directly within a social media platform. However, there are drawbacks to this emerging form of ecommerce that may be limiting to some companies.
We created an infographic using data from a recent survey of 3,300 online shoppers to help ecommerce retailers decide if it’s worth investing in a social commerce strategy right now.
Download this free infographic for answers to the following questions:
Who is using social commerce?
What are potential social commerce shoppers interested in buying?
How much are consumers willing to spend on a social commerce purchase?
What might prevent a consumer from making a purchase within a social media platform?
Social commerce has immense potential. But at this early stage, retailers need to understand the current limitations of selling through a social media platform. Download our infographic to determine if social commerce is a good fit for your ecommerce strategy.