What Shoppers Really Want — Customer Insights Revealed
Local vs. Global: Which Brands Do Customers Love?
Discover whether local appeal or global reach is the key to more sales.
Based on an August 2024 survey of 515 US consumers, our latest research reveals surprising insights that could reshape your retail strategy.
Key Findings at a Glance:
Trust Matters: Leverage the 50% trust advantage local brands have over national ones.
Quality Perceptions: 56% believe local brands offer higher quality products.
Community Impact: Take advantage of the 65% motivated by local economic impact.
Price Sensitivity: 47% say higher prices stop them from buying local.
Download your free Shopper Insights Brief now and start winning the local vs. global retail battle.
