Bizrate Insights

Use Voice-of-Customer Feedback to Elevate Your Ecommerce Strategy in 2022 

Before ecommerce retailers can build a truly exceptional customer experience, they need to understand consumer expectations. That’s why voice-of-customer (VoC) feedback — the ratings and reviews shoppers provide after interacting with a brand — is so crucial.

From marketing and sales to customer support and UX design, every stakeholder can use VoC data to make more informed decisions. Whether you have been collecting customer feedback for years or are just getting started, this guide will help you use VoC feedback to solve common ecommerce challenges.

Download your free guide to receive tips and best practices on using VoC feedback to:

  • Understand why shoppers are bouncing from your online store with full carts.

  • Increase customer support efficiency.

  • Create personalized marketing campaigns and messaging.

  • Improve the user experience of your website.

Customer comments and ratings give retailers invaluable insights into what they’re doing right and how they can improve. Download our guide to learn how your business can drive ecommerce growth in 2022 using VoC feedback. 

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